Author

Pierre Wurmser

Chief Product Officer at S4M, a fullstack mobile advertising platform, Pierre is a technical expert on software development, database, and network architecture. He has a customer driven approach in pre-sales, RFPs, business analysis, account management and customer specific technical solutions design.

Guest Authors

Ads.txt Experiencing Growing Pains, and What About Apps?

Pierre Wurmser Dec 15, 2017 0

For the uninitiated, Ads.txt is an initiative launched by the IAB Tech Lab earlier this year. Ads.txt is a straightforward text file that publishers can upload onto their website listing certified inventory sellers for buyers. DSPs can…
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