Sophie Light-Wilkinson

VP Marketing - EMEA at Bazaarvoice, Sophie is a senior marketing leader with experience working in start-ups through IPO, large corporations, and agency for both B2C and B2B marketing.

Can Transparency Really Stop Fyre Burning Influencer Marketing?

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Can Transparency Really Stop Fyre Burning Influencer Marketing?

The words “murky at best, and fraudulent at worst” still hang in the air over Influencer Marketing. Two years on …

Sophie Light-WilkinsonFebruary 25, 2019, 4:00 pmFebruary 21, 2019 0 1107