My Journey to Becoming ABM Certified

We are all living in chaotic times and feeling like we have zero control over anything. With everyone working from home and worrying about their careers, there is something we can control, our professional development. In 2019, I decided to become a certified ABM expert by completing Demandbase's certification program. I want to share my story to encourage you to take steps to invest in your professional development now to prepare for your future.  When I first learned about Account-Based Marketing (ABM), it seemed like…