Author

Tom Pisello

Tom “The ROI Guy” Pisello is an entrepreneur, speaker, and author of the upcoming book Evolved Selling™: Optimizing Sales Enablement in the Age of FRUGALNOMICS. He joined the Mediafly team in 2018 through the acquisition of the company he founded and led, Alinean Inc.

In his role as Mediafly’s Chief Evangelist, Tom is responsible for developing new practices for sellers and marketers to communicate and quantify business value to increasingly frugal buyers. He also leads Mediafly’s Advisory Services group in helping companies evolve their selling practices from transactional to value-led.

Guest Authors

Selecting a Solution: Three Challenges Facing Sales Enablement Professionals

Tom Pisello Apr 22, 2019 0

Sales Enablement technology provides valuable opportunities for sales associates to keep up with increasing demands and to scale as the business grows. Tad Travis, Director at Gartner Research, is an expert in this area. He previously…
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