Tripp Boyle, Author at MarTechSeries

Tripp Boyle

As senior vice president for Connekt, Tripp is responsible for driving strategic business deals and partnerships with advertisers, brands and content companies. He also plays a critical role in shaping Connekt’s product roadmap and solidifying its thought-leadership position as the company powering the future of TV. Tripp boasts more than 15 years of experience keeping Fortune 100 brands and their agency partners on the leading edge of emerging media platforms, including connected TV, over-the-top, mobile, virtual reality and augmented reality.

Predictive & AI

4 Ways to Make T-Commerce Work for You in 2018

A T-Commerce Study by Connekt Showed That 76% of Viewers Would Purchase Products They See in TV Ads Television-based commerce – AKA …

Tripp BoyleDecember 29, 2017, 4:57 pmJanuary 3, 2018 0 12280

MarTech Interview with Brian Giese, CEO at True Influence

MarTech Interview with Cameron Worth, CEO and Founder at SharpEnd

MarTech Interview with Pierre-Loic Assayag, CEO and Co-Founder at Traackr

MarTech Interview with Cameron V. Peebles, Chief Marketing Officer at inMarket

MarTech Interview with Drew Chapin, Vice President of Marketing at Hyland

TechBytes with Emma Monks, VP of Crisis Intelligence at Crisp

TechBytes with Ross Shanken, Founder and CEO at Jornaya

TechBytes with Alex Griffis, SVP of Product at 250ok

TechBytes with Malcolm Koh, Customer Experience Strategist APAC at Zendesk

TechBytes with Mani Gopalaratnam, CTO at Resulticks

Fireside Chat with Mike Davie, CEO at Quadrant

Fireside Chat with Mitch Ratcliffe, Marketing Partner at Metaforce

Fireside Chat with James Ontra, Co-Founder at Shufflrr

Fireside Chat with Cameron Church

Fireside Chat with Matthew Biboud-Lubeck

Is Facial Recognition the New Business Card?

Connecting the Modern Seller to the Modern Buyer: The Role of Marketing in Sales Enablement

B2B Marketing Hacks: Lead Follow-Up at Shows … No Excuses!

Marketing Mix Modeling and Multi-Touch Attribution: Why a Multi-Model Approach is a Marketer’s Measurement Dream

The Evolution of the Chatbot Experience

Meet the Entrepreneur Who Believes “Packaging Is the Most Important Part” of Gift-Giving

Why Email Is the New Secret Weapon for CMOs

The State of Programmatic Advertising: Why Mobile In-App Programmatic will be Really Different in 2020

Survey Reveals Effectiveness of Marketing Funnels

Choosing Metrics That Matter

Personalized Mobile Messaging Platform Raises $40 Million Series B

Vloggers, Influencers and Content Marketers: Pay Attention to TikTok Content!

5G Adoption Key to Succeeding with AI, IoT and Robotics

What Is Marketing Analytics and Why You Should Be Gung-Ho About Its Future?

MarTech’s 5 ABM Best-Practices from Industry Leaders

Tripp Boyle