The Second Part of  the Predictions Series for 2018 Covers Insights on Content Marketing, Audience Engagement, Social Media Platforms and the CMO's New Allies That Would Transform An Organization's Digital Identity Top martech CMOs and…
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Where is VR Going, Who’s Doing What And What Is The Best Way For You To Use It For Marketing Or To Drive Leads. A Recap of What the Experts Had to Say ‘81% Of People Who Try VR Tell Their Friends About It’ Tyler Calder - CMO, Yulio…
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Learning How To Use Influencer Marketing in Your Business From The Best in The Business. An MTS Guide ‘Take Control Of How People Feel About You’ Steve Ellis - Founder and CEO, WHOSAY:  In today’s mobile-first world, every single…
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A Cheatsheet of What MarTech Industry Experts Had To Say About Using Location Data To Better Serve Your Customer Base  ‘Location Data Is Tying Digital Spend To Offline’ Gladys Kong - CEO, UberMedia: Despite the rise of e-commerce, the…
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In Part 2 of Our Year-Ender 2017 Series, We Bring You the Top Ten Martech Moments From the Year in a Chronological Order "The true delight is reminiscing and reliving the moment all over again." For Martech journalists, 2017 proved to…
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How Will Video Fit in to Your Strategy Next Year? Here's What The Smartest People in MarTech Had To Say About Using Video As A Tool 'How We Measure Viewability Will Change' Dave Gullo - Co-Founder and CTO, VideoAmp: Existing…
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Our Interview Series Has The Choicest Industry Experts Sharing Precious Insights From Their Years Of Experience. Here’s A List Of The Key Takeaways From CEOs that MTS Spoke To We did the work so you wouldn't have to. Here is a round-up…
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Part One of  The Predictions Series for 2018 Covers Futuristic Insights on Marketing Budgets, Data Management, and Data Quality and Martech Delusions 2017 proved to be a phenomenal year for marketing technology vendors as we witnessed…
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Cobiro Launches Its Autonomous Google Advertising Service, Powered by AI In an effort to provide small businesses a hands-free solution to manage and optimize Google AdWords, Cobiro announced a $2 million grant from the European…
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Industry Experts We Spoke to This Year Had a Lot of Insights on Dark Data. Here's a Comprehensive Look at What They Had to Share When it comes to any kind of data, things get serious in business scenarios. While Big Data has enjoyed a…
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 The Year-Ender Series Features a Round Up Of  The Top 7 B2B Marketing Philosophies of 2017 From Leading Business and Marketing Leaders in the  Technology Ecosystem Fantastic, fantastic…and fantastic!!! 2017 has been that kind of year…
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Infinite Search Into B2B Databases Powered by Fastbase for Google Analytics Users  Starting December 21, Google Analytics users have gained the full access to over 200 million businesses and the employees behind them. Google Analytics…
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Industry Stalwarts Breakdown What GDPR Means To Them And How You Can Plan Ahead Any business, US or foreign, that does not comply with the new regulations could be forced to pay fines of up to €20 million or 4% of global revenue. That’s…
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CTOs and Senior Executives Speak about the Functionality of ML/AI in Martech Growing up watching Rosie the Robot take care of the Jetsons’ house in Skypad Apartments was fun. With ABC all set to bring back the world of Orbit City through…
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Predictions 2018: AI and ML Will Bring CMOs Closer to Their Goals, According to The Panel at the Growth Marketing Conference  The role of the CMO is constantly evolving. According to a report by the Chief Marketing Officer (CMO) Council…
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Platform Ranks Among the Largest Video Views, Per Nielsen’s Digital Content Ratings Report VIX, one of the largest multi-cultural video publishers globally, has announced that it currently reaches 67.5% of all multicultural and 64.8% of…
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Hailing from Chicago’s booming innovation ecosystem, three of the Nation’s prominent tech leaders have joined forces to create a startup that will forever change the sharing and gig economy (also known as the “platform economy”). Former SVP…
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Most Organizations Agree that Providing Good Support is a Top Priority, But IDC's Survey Sponsored by LogMeIn Shows that Investing in Tools to Drive Improvement Remains a Challenge The newer generation of "millennial" and Gen X workers…
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The AI Analytics Company Increases Customers' Bottom Line by Capturing Millions in Otherwise Lost Revenue and Opportunities; Triples Revenues Anodot, the AI-powered analytics company, has announced a Series B round, bringing its B…
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Deloitte TMT Predictions: Machine Learning Deployments, Digital Subscriptions, Digital Subscriptions, On-Demand Content and Live Events Will Continue to Drive Growth Relentless change; stubborn continuity… The predictions on tech trends…
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