SRAX’s BIGtoken Beta Now Open for All to Claim Their Data

Following a Limited Beta Launched Last Month, the Platform for Consumers to Own, Verify and Sell Their Data Opens up to the Masses; Anyone in the US Can, Now, Download the Bigtoken Mobile App to Join the Revolution

Social Reality, Inc.’s BIGtoken expanded Beta to all US-based consumers to join the revolution of owning, verifying and selling their data. The BIG Platform is the first consumer-powered data marketplace, which launched in limited Beta last month.

“We’ve learned a tremendous amount over the past month of Beta testing that we feel greatly enhances the user experience. Most importantly, we feel confident about the stability of  the BIG Platform. As a result, we are moving from our limited Beta to an open Beta,” said Kristoffer Nelson, COO of SRAX and principal of BIGtoken. “Our team’s progress is nothing short of spectacular, thanks to the input of our initial Beta testers. We’re excited to open up the Beta phase to everyone in the US and provide a means to breaking down the barriers separating everyone from the data we all produce.”

Also Read: Dynamic Yield And ContentSquare Join Forces To Bring Powerful CX-Centric Visualization

To join the BIG Beta, consumers simply download the BIGtoken app from the Apple App Store or Google Play:

• Apple App Store
• Google Play

Already, hundreds of people are claiming their data and Beta testing BIGtoken. During the Beta phase, the top three most active users will be rewarded with Bitcoin for completing actions.  Actions include, but are not limited to:

• Referring family and friends
• Checking into locations
• Answering questions and surveys
• Connecting social accounts
• Allow the tracking of mobile location and transaction history

The most active BIG Beta tester will be rewarded with five Bitcoin at the end of the Beta phase. The second most active Beta tester will receive two Bitcoin and the third will receive one Bitcoin.

Also Read: All-New Act! CRM Introduces Powerful Marketing Automation Built for Small Business Success

“While some of our initial Beta testers have already earned more than 10,000 points, new Beta testers will have the same opportunity to win our contest and Bitcoin,” added Nelson. “We’ll be launching high-value Actions over the next few weeks and we expect new Beta testers to challenge current contest leaders.”

Social Reality, Inc. is a digital marketing and consumer data management and distribution technology platform company. SRAX’s technology delivers the tools to unlock data to reveal brands and content owners’ core consumers and their characteristics across marketing channels. Through its blockchain identification graph technology platform, BIG, SRAX has developed a consumer-powered data marketplace where people can own and sell access to their data thereby providing everyone in the Internet ecosystem choice, transparency, and compensation. SRAX’s technology and tools deliver a digital competitive advantage for brands in the CPG, automotive, sports and lifestyle verticals by integrating all aspects of the advertising experience, including verified consumer participation, into one platform.

Recommended Read: InsightSquared’s Marketing Analytics Helps Erase The Lines Between Marketing and Sales