Zuddl, a virtual event platform company, has released a comprehensive ebook that covers all aspects of information on hybrid events.

Zuddl, a virtual and hybrid event platform company based in USA, India and the UAE, launched ‘Hybrid State Of Mind’ – a comprehensive ebook that encapsulates important aspects of a hybrid events such as its key elements, varied formats as well as real-life case studies of hybrid events that were successfully run with Zuddl and Entertainment Technology Partners, LLC as event partners.

Marketing Technology News: Zuddl raises USD 13.35 Mn in Series A led by Alpha Wave Incubation and Qualcomm Ventures

This ebook will help any event planner who is looking for bankable knowledge about hybrid events, which, according to recent trends, is primed to dominate the event industry.

Stressing the long-term relevance of virtual events, Bharath Varma, Co-founder and CEO of Zuddl said “As we emerge on the other side of Covid, it’s clear that hybrid is going to play a pivotal for businesses of all sizes and no matter the industry because of the benefits and convenience they offer.”

Another notable takeaway from the ebook is the importance of event planners to cater to the needs of the ever-evolving attendee or customer. BJ Singh, President of Entertainment Technology Partners, LLC further substantiated this with the following statement: “People consume content differently, some learn by reading, others by listening, some by watching, and some by experiencing. You have to customize the content in a way they are going to be engaged.”

Marketing Technology News: MarTech Interview with Jeff Fagel, CMO at MadHive