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New Research Finds More Than 40% of eCommerce Digital Transformation Fails Due to Digital Fraud

Report from Kount and Javelin Research finds the top 3 fraud threats for retailers are stolen card fraud, account takeover, and fraudulent new accounts Kount, the leader in AI-driven digital fraud prevention, released a new research report on digital innovation and emerging fraud, which found that the most innovative businesses are also the ones facing the greatest fraud threats. The report, conducted by Javelin Research, surveyed hundreds of respondents across the retail, restaurant, insurance, and financial industries…

Marketing’s Role in Digital Transformation: Why Sales Owns the Last Mile

It’s Not the Buyer Journey, It’s the Customer Journey. This is the last in a series of articles on the largest change to Marketing since the rise of the internet. We are now facing the last mile of relationship transformation between buyers and sellers that began with broad access to digital content. Marketing has been at the forefront of this change - first in creating digital experiences with the content on the web and email and eventually tying those digital channels together using Marketing Automation. Marketers are…

Guavus Recognized by Frost & Sullivan for Driving Digital Transformation in Major Telecom Service Providers with Its AI-based Analytics…

Based on its recent analysis of the global smart data analytics solutions market, Frost & Sullivan recognizes Guavus (a Thales company)  with the 2019 Global Enabling Technology Leadership Award. Guavus's artificial intelligence (AI)-based Big Data Analytics (BDA) and machine learning (ML) innovations address key business problems and opportunities in next-generation telecom network operations and customer experience management. Guavus With its AI/ML-based Reflex platform and…

Guavus Recognized by Frost & Sullivan for Driving Digital Transformation in Major Telecom Service Providers with Its AI-based Analytics…

Based on its recent analysis of the global smart data analytics solutions market, Frost & Sullivan recognizes Guavus (a Thales company)  with the 2019 Global Enabling Technology Leadership Award. Guavus's artificial intelligence (AI)-based Big Data Analytics (BDA) and machine learning (ML) innovations address key business problems and opportunities in next-generation telecom network operations and customer experience management. With its AI/ML-based Reflex platform and products, Guavus uniquely breaks down the…

EnterWorks Partners with Bounteous to Deliver Differentiated Commerce Experiences for Brands Embarking on Digital Transformation Journeys

Bounteous and EnterWorks Combine Strengths Across Data and Experience Management in Enabling Brands, Retailers, and Restaurants to Personalize Consumer Engagement EnterWorks, a leading provider of Master Data Management (MDM) and Product Information Management (PIM) solutions, and Bounteous, a provider of big-picture digital solutions, announced a content and commerce partnership to deliver holistic digitally powered foundations for consumer-facing companies. EnterWorks brings its superior technology platform,…

Simpliance Technologies Launches Its Mobility Task Management App to Drive Digital Transformation for Enterprises

Simpliance Technologies, India's largest integrated digital Governance, Risk and Compliance (GRC) platform, and a key subsidiary of India's leading business services provider Quess Corp, has launched its Mobility Task Management app for enterprises looking to drive digital transformation in the GRC space. The mobile application will help organizations in digitizing their internal and external checklists, improve compliance and develop effective risk mitigation plans for their business. With nearly 1 lakh subscribers,…

Digital Transformation: Move Fast, Get Technology Out of Your Way

Your CMS should empower your content team to work without learning new processes or involving IT Enough was enough. Rubbermaid Commercial Products’ (RCP) Marketing team was done fighting its Content Management System (CMS) in their attempts to add, manage and distribute thousands of SKUs across hundreds of distribution partners, each with different requirements. The daily battle managing its CMS and product data – critical to sustaining business growth – meant products were not coming to market as quickly as needed,…

Too Much Too Soon? How Your Digital Transformation Business Case Shows You’re Not Ready

Digital Transformation is one of the top concerns for executives in 2019, and yet companies dive into a Digital Transformation program without fully understanding what’s required - or even what it’s supposed to accomplish. To their credit, many organizations attempt to put together a thorough business case before committing to anything. However, all it does is expose how much trouble the program will be in once it launches. Your business case will show how mature your organization is and whether or not you’re ready to…

Small, Midmarket Businesses Recognize Importance of Digital Transformation but Struggle with Limited Resources

Insight Study Shows It Leaders at SMBs See Digital Transformation as Essential to Growth but Seek Guidance as They Navigate Cloud Implementation, Security and Workplace Expectations of Digital Natives In today’s business ecosystem, staying ahead of the technology curve is imperative to competing in the marketplace – but it’s an area where small and midmarket businesses (SMBs) are struggling, according to the inaugural Insight 2020 Technology Report: IT Trends for Midmarket and Small Business, a survey of more than 400 IT…

Fuze to Modernize Communications and Power Digital Transformation for the Los Angeles Angels

Fuze to provide best-in-class mobile experience, superior call quality, and real-time network monitoring Fuze, the leading cloud-based communications provider for the modern global enterprise, will replace the 20 year-old legacy infrastructure for the Los Angeles Angels with a cloud-based solution to enhance workflow efficiencies and improve call quality across the organization, which will ultimately help drive ticket sales. Marketing Technology News: UNINTERRUPTED and SiriusXM Launch Exclusive Athlete Playlists on…

ThoughtTrace, Inc. Appoints Arthur Medina as VP of Digital Transformation

ThoughtTrace, Inc., the leader in domain-specific, AI-powered document intelligence and contract analytics, has appointed energy executive Arthur Medina as VP of Digital Transformation. Medina, an energy executive, will be joining a fast-growing customer success and product development team dedicated to operational excellence and fanatical customer success. He will work closely with the ThoughtTrace customer-base to identify and deliver business process optimization and accelerate digital transformation initiatives.…

BeeSeen Solutions & BSSRPA.com Announce its Strategic Partnership with AutomationEdge a Leader in Delivering Digital Transformation

BSSRPA.com a division of BeeSeen Solutions announces its strategic partnership with AutomationEdge, a leading IT Process Automation and Robotic Process Automation Solution Provider BSSRPA.com a division of BeeSeen Solutions a Premier Provider in developing highly effective digital marketing and operational strategies located in Long Island, New York announced its strategic partnership with Automation Edge, a leading IT Process Automation and Robotic Process Automation Solution Provider, with their US Headquarters in…

Vonage Announces Strategic Alliance With Grant Thornton to Accelerate the Digital Transformation of Financial Services Organisations

Alliance Includes Development of the 2019 Customer Loyalty and Experience Index (CLIX), the Leaders of Which Are to be Revealed at the CLIX 2019 Awards Event Vonage, a global business cloud communications leader, announced a strategic alliance with Grant Thornton UK LLP to help accelerate the digital transformation of UK financial services organisations, as they seek to outcompete on customer experience. “Digital transformation represents one of the most significant and current opportunities in business, to deliver…

Leading Analyst Firm KuppingerCole Sees “Identity Fabrics” as Key to Digital Transformation and Future of Identity and Access Management

Identifies ForgeRock as a Leader; Hosts Joint Webinar on December 10 ForgeRock, the leading provider in digital identity, announced the availability of new research from KuppingerCole that introduces  “Identity Fabrics,” a new approach to identity and access management required for meeting the demands of digital transformation. The research is available on the ForgeRock website, and the two companies will jointly host a webinar on December 10, 2019. Marketing Technology News: Oracle Introduces a New Approach to Digital…

Royal Resorts, a New Salesforce Partner, Poised to Present a Digital Transformation Success Story at Dreamforce

Leader in Mexican Tourism Continues Innovation with New Guest Experience-Enhancing Technology Cancún pioneer tourism company Royal Resorts® and Salesforce® partner is participating in Dreamforce 2019, the global technology event in San Francisco. Royal Resorts "is honored to be among a select few companies in Latin America invited by Salesforce to participate as speakers in this year's Dreamforce event," noted Corporate Special Projects Manager Federico Beyer.  Other participants and speakers in this year's edition…

Adams Street Partners and Sapphire Ventures Lead $40 Million Investment in Punchh to Power Digital Transformation of Brick-and-Mortar Retail

The investment will accelerate the development of Punchh's customer AI technologies while optimizing its solutions for new retail verticals Punchh, the leader in customer marketing solutions for physical retailers, announced it has raised $40 million in a Series C funding round led by Adams Street Partners and Sapphire Ventures, with AllianceBernstein also participating in the round. The new funding will be used to further augment Punchh's AI capabilities as it expands into new verticals such as convenience stores and other…

Suncor Accelerates Digital Transformation Journey Through Strategic Alliance with Microsoft

Suncor announced a multi-year strategic alliance with Microsoft Canada as a part of the company’s effort to further accelerate its digital transformation journey. Suncor has selected Microsoft as its strategic cloud provider, tapping into the full range of Microsoft’s cloud solutions to empower a connected and collaborative workforce, upgrade data centres, and increase analytics capabilities. Suncor will also collaborate with Microsoft on innovation projects, drawing on expertise and opportunities from both organizations.…

Digital Realty Launches PlatformDIGITAL and Unveils Platform Roadmap to Underpin the Next Wave of Digital Transformation

Publishes Pervasive Datacenter Architecture Strategy and Introduces Enterprise IT Solutions to Solve Industry's Data Gravity Challenges, Optimize Data Exchange and Scale Digital Business Digital Realty, a leading global provider of data center, colocation and interconnection solutions, announced PlatformDIGITAL™, a first of its kind global data center platform designed to enable customers to scale digital business. With the digital economy set to reshape both private and public enterprises across all industries,…

Trasers, a First of its Kind Data Company, Enables Business and IT Leaders to Confidently Navigate The Massive Task of Digital…

Globally Peer-sourced Data Drives Understanding, Alignment and Partnership Across Business and IT Leadership via a Digital Collaboration Platform Trasers, the source for unbiased digital transformation data and insights, launched with the purpose of enabling businesses to evolve their products, service portfolios and value chain -- meeting the changing needs of their customers and addressing global business challenges. Trasers insights enable business and IT leaders to understand their level of digital maturity by…

TTEC and LivePerson Form Strategic Partnership to Fuel AI-Powered Digital Transformation for Enterprises

TTEC Holdings, Inc., a leading digital customer experience technology and services company focused on the design, implementation and delivery of transformative solutions for many of the world's most iconic and disruptive brands, and LivePerson, Inc., a global leader in conversational commerce solutions, announced a strategic partnership to redefine the customer experience with digital engagement, messaging, and AI-driven automation. The TTEC-LivePerson partnership brings together two customer experience pioneers to help…