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Alteryx and UiPath Partner to Accelerate Digital Transformation with Hyperautomation

New strategic partnership and technology integration enables organizations to simplify end-to-end automation for faster, transformative business outcomes Alteryx, Inc., a leader in analytic process automation (APA™), and UiPath, the leading enterprise Robotic Process Automation (RPA) software company, announced a strategic partnership to speed end-to-end automation across data-driven business processes. Together, UiPath and Alteryx offer a solution that empowers business leaders, analysts, data scientists and data engineers…

Marketing Mindset Critical to Digital Transformation in Financial Services

Financial institutions with a marketing mindset were better equipped to serve customers in response to COVID-19 Research conducted by Metia Group shows that the most successful digital transformation initiatives can be found in banks and credit unions that apply a marketing mindset to determine and shape their digital futures. The study also noted that organizations that applied a marketing mindset to the changes forced by COVID-19 were better equipped to serve their customers. Metia’s specialist research and insight unit,…

Qwinix Collaborates With Looker To Empower Digital Transformation

Our Clients Can Unlock Greater Business Intelligence Than Ever Before Qwinix announced that it has joined the Looker Partner Network ecosystem. This collaboration between Looker and Qwinix enables customers to transcend traditional business intelligence by seamlessly integrating data experiences into the way people already work. As a member of the Looker Partner Network, Qwinix plays a critical role in the program’s mission to empower individuals and companies by offering data analytics and business insights to every…

Lightspeed Launches New Features to Drive Digital Transformation of Retail SMBs

Global commerce company announces roll-out of Mobile Tap, Digital Wallet and Analytics Core as merchants rapidly adapt to new digital economy As SMBs navigate a new retail landscape permanently altered by COVID-19, technology adoption is pivotal to business success. Lightspeed announces new features to help its customers with the continued digital transformation of their businesses. The new tools offer increased mobility when processing transactions, more options for viewing business insights, and will better support SMBs…

Prodapt Announces Agreement with LivePerson to Power Digital Transformation

Prodapt, a leading consulting, technology & managed services provider to the Digital Service Provider (DSP) industry, announced a partnership with LivePersn, a global leader in Conversational AI. The Prodapt-LivePerson partnership brings together complementary capabilities in delivering transformational business outcomes to DSPs' digital-first self-service and messaging capabilities. By opening messaging channels - including SMS, Facebook Messenger, WhatsApp, Apple Business Chat, and more - DSPs can empower customers…

3 Ways Digital Transformation Can Help Your Board of Directors

Corporate boards know how important digital technology is to their companies. But they’re struggling to start conversations around digitally transforming their boards. A recent Deloitte study found only 32% of corporate board conversations about technology dealt with technology-enabled digital transformation, a critical component of modernizing board operations. And yet, busy board members stand to gain a lot from digital transformation. This is especially true for the board meeting itself. It can be a powerful time…

Auto Trader Expands Relationship with Google Cloud to Accelerate Digital Transformation

Leading digital automotive marketplace embraces the power of data with Looker Auto Trader, the UK's largest automotive marketplace, has implemented Looker as part of its wider digital transformation initiative. Looker's analytics platform provides Auto Trader with access to vital insights to deliver data-driven improvements across its business for the benefit of its employees and customers. "A fundamental shift in the process of buying and selling cars driven by technology, means the volume and the variety of data that…

Commodities Intelligence Centre (CIC) Launches International Data Pro and Business Services, Partners With SBF to Drive Digital…

CIC  launched the international version of its 'CIC Data Pro' and 'Leads Generation Service', partnering with SBF (Singapore Business Federation) to offer the new packages to eligible members under the SBF Rising in Support of Enterprises (RISE) Programme Commodities Intelligence Centre (CIC) announced a launch of the international version of its web-based business intelligence suite, CIC Data Pro, and Leads Generation Service. CIC will offer the new packages in partnership with the Singapore Business Federation (SBF) to…

Acxiom Announces ConneCXions Portfolio of Digital Transformation Solutions

Solutions unite martech and adtech to improve marketing performance and drive business growth Acxiom, the customer intelligence company whose data-driven solutions create business growth by enabling better customer experiences, announced the launch of ConneCXions, a portfolio of digital transformation solutions that seamlessly combines Acxiom’s 50 years of expertise in martech – including customer data platforms, identity, and ethical data use – with omnichannel adtech applications and a premium publisher network. Acxiom’s…

NewRez Accelerates the Digital Transformation of its Lending Experience

NewRez will deploy Financial Services Cloud for a 360-degree view of the homeowner and serve as Salesforce’s new industry design advisor for its mortgage solutions NewRez LLC, a national mortgage lender and servicing organization, and Salesforce, the global leader in CRM, announced a strategic relationship focused on delivering a consistent, connected experience for borrowers and homeowners across NewRez’s mortgage lending and servicing business. In addition, Salesforce has selected NewRez as a new industry design advisor…

COVID-19 Pushed Businesses to the Brink. Can Digital Transformation Help Bring Them Back?

Coronavirus has been like a buzz saw going through our lives and our livelihoods, with 100,000+ dead and the economy in tatters. According to the recent numbers released by the US Bureau of Labor Statistics, 38 Million people have filed for unemployment assistance in the past few weeks, and the unemployment rate that had hovered in the sub 4% range for a while is now a scary 14.7%. With limited access to cash and/or capital, such Black Swan events tend to disproportionately impact small & medium size businesses. In a…

BrandMaker ‘Pulse’ Shows Global Marketing Organizations Set To Accelerate Digital Transformation

Budgets Will Shift from Brand to Pipeline Big Uptick in Need for Local Content Creation and Management Remote Working Is Here to Stay BrandMaker, the leading innovator in Marketing Resource Management (MRM) solutions, shared the findings of the BrandMaker Pulse. The purpose of the BrandMaker Pulse was to gain insight into the impact that Covid-19 has had on marketing budgets, teams, agility, program planning and content creation within global organizations, and how it will shape long-term strategies. Key findings include:…

BrandMaker ‘Pulse’ Shows Global Marketing Organizations Set To Accelerate Digital Transformation and Shift To In-House Marketing

 Budgets Will Shift from Brand to Pipeline BrandMaker, the leading innovator in Marketing Resource Management (MRM) solutions, today shared the findings of the BrandMaker Pulse. The purpose of the BrandMaker Pulse was to gain insight into the impact that Covid-19 has had on marketing budgets, teams, agility, program planning and content creation within global organizations, and how it will shape long-term strategies. Key findings include: Correlation Between Marketing Investments and Agility:   While half of respondents…

Stensul Partners With Workfront to Accelerate Digital Transformation Through Workflow Automation

Stensul, the email creation platform for the enterprise, today announced it is working with Workfront, the leading work management platform, to support digital transformation across the enterprise by connecting and automating email workflows from creation through to campaign execution. "Stensul’s mission is to simplify content creation," said Noah Dinkin, founder and CEO of stensul. "Connecting Workfront to stensul represents the integration of modern email creation with modern work management, helping teams produce…

Google Cloud and Telefónica Partner to Accelerate Digital Transformation for Spanish Businesses

Google Cloud announces plans to launch a cloud region in Spain that will leverage Telefonica’s Madrid region infrastructure with the highest international security and data protection standards To meet the growing technology needs of Spanish businesses, Google Cloud and Telefónica are announcing a new partnership to foster the country’s digital transformation and advance 5G mobile edge computing. As part of this agreement Google Cloud announces its plans to open a new cloud region in Spain that will leverage Telefonica’s …

Boards Lack Confidence in Digital Transformation Progress, Survey by Corporate Board Member and PwC Reveals

In the 2020 Digital Transformation research, a survey of more than 200 public company directors conducted by Corporate Board Member with PwC's Governance Insights Center, three directors out of five say their company is behind on the process of digital transformation, with 54 percent having embarked on this journey only within the past three years. The notion that directors believe their companies are lagging digital leaders reveals somewhat of a disconnect between the board and the senior executive team, with management…

Boomi & Vanson Bourne Report Finds Digital Transformation Initiatives Boost Revenue

Despite 94% of Organizations Pursuing IT Modernization, 1 in 2 Decision Makers Admit Their Company Isn’t Innovating at Competitive Rate Boomi, a Dell Technologies business, announced a new global survey, commissioned with Vanson Bourne that reveals although organizations are reaping the rewards of IT modernization, digital transformation and innovation, there’s still more work to do. Now more than ever, technology supports and drives every business, from banks to retailers, whether customer-facing or internally focused.…

Marketing’s Role in Digital Transformation: Why Sales Owns the Last Mile

It’s Not the Buyer Journey, It’s the Customer Journey. This is the last in a series of articles on the largest change to Marketing since the rise of the internet. We are now facing the last mile of relationship transformation between buyers and sellers that began with broad access to digital content. Marketing has been at the forefront of this change - first in creating digital experiences with the content on the web and email and eventually tying those digital channels together using Marketing Automation. Marketers are…

Banca Transilvania Chooses Vonage to Power its Digital Transformation

Vonage, a global business cloud communications leader, announced today that Banca Transilvania has chosen Vonage to power its digital transformation of traditional banking. The first bank in Romania is leveraging the Vonage API Platform to offer customers an AI-powered virtual assistant through WhatsApp using the Vonage Messages API. Vonage offers communications APIs - including messaging, voice and video communication solutions - that enable agile enterprises to enhance their customer experience and realise new business…

Pega to Hold Global Hackathon to Accelerate Innovation and Digital Transformation

Developers of all skill levels invited to participate and innovate with Pega low-code software  Pegasystems Inc., the software company empowering digital transformation at the world's leading enterprises, today announced Pega Community Hackathon 2020 – Pega's first global hackathon open to the entire Pega developer community. Pega invites developers of all skill levels to create new solutions with the potential to rapidly help organizations improve customer and employee experiences both during the COVID-19 pandemic and…