Additionally, Lower Levels of Cybersecurity Investment Limit Identification of and Response to Cyberattacks Forest-products companies plan to increase their investments …
Pega Unveils AI-Powered Self-Optimizing Campaigns for Refined Customer Engagement
Pega Paves Path to One-to-One Marketing with Launch of Self-Optimizing Campaigns; New AI-powered Pega Marketing capability Smashes Through Campaign Development Hurdles …
Coveo Announces Spring 2018 Release
The AI-Powered Search and Relevance Platform Innovates to Speed Digital Transformations with Coveo for Salesforce Spring 2018 Release Coveo, a …
Pega Launches Next Generation Digital Transformation Suite to Drive Customer Experiences
Pega Infinity™ Unifies AI, Robotic Process Automation, and CRM to Deliver Speed and Power Beyond Low-Code App Development Pegasystems Inc, …
Editing is the New Coding
One of the first movies that really left a mark on me was WarGames. It was the summer of 1983. …
Where Are We on the Scale of Digital Transformation?
Digital transformation is a term that has been banded around the industry for many years. In fact, it has been …
TechBytes with Veronica Buitron, Co-founder and CTO, TangoCode
Veronica Buitron Co-founder and CTO, TangoCode Digital Transformation is key to survive in this age of data-driven sales and marketing. …
Leading Global Workforce Communications Platform SocialChorus Scoops $12.5 Million
Latest Funding for SocialChorus Follows Tremendous Growth and Significant Momentum with New Customers, Executive Hires, and Global Expansion Today, SocialChorus, a …
Marketo Announces Partnership With The Pedowitz Group to Provide Marketing Services to Mid-Market Manufacturers
Marketo and The Pedowitz Group Will Provide Pre-Configured Software and Services to Help Manufacturers Create More Personalized Marketing Efforts Marketo …
Interview with John Nash, Chief Marketing and Strategy Officer, RedPoint Global
"A marketing leader needs to realize is that the best marketing comes from a blend of art and science; the …
Interview with Steve Lok, Global Head of Martech, The Economist
"There’s been a shift in our ability to connect growth directly to marketing resource spend, essentially creating another directly attributable …
Commit Your Company to CX Improvements in 2018
Among 2017’s many lessons, one of the biggest is that customer-centric business models are here to stay, but only when …
Interview with Anne Gretland, CEO, FotoWare
"Digital innovation is about how we no longer have to do many small tasks to get the job done or to …
Appian and KPMG Apply AI to Create Innovative Digital Solutions for Businesses
Appian and KPMG Are Working Together to Build Innovative Applications of AI and Machine Learning – Ranging from Voice Analytics …
Interview with Joshua Neckes, Co-Founder, Simon Data
"Digital transformation is the act of bringing (or dragging) an “old school” marketing operation into the modern era." Tell us …
How Can Companies Deliver Amazing Customer Experience: Four Big Ideas from Adobe Summit 2018
Big conferences are fascinating. Premier events such as Adobe Summit evolve over time, growing in size and morphing to respond …
You Can’t Spell Digital Transformation Without CDP
The impact of digital disruption on the business world isn’t a new story. If anything, it’s been talked about so …
NVM Contact Center Decked with Fully-Integrated Omnichannel Solution to Deliver Exceptional CXs
A Fully-Integrated Omnichannel Solution Has Been Designed to Deliver a Consistent Customer Experience Across All Salesforce Digital Channels and the …
Transform Your Marketing Team Into A 3D Organization
“However beautiful the strategy, you should occasionally look at the results,”– Winston Churchill Never has the need for data-driven decisions been …
Interview with Nadjya Ghausi, VP, Marketing, Prezi
"When it comes to MarTech tools, It is less about “state of the art” and more about “is this tool …