DriveCentric is proud to announce that it has been fully certified as a NextGen CRM partner with BMW North America (BMW NA). This certification solidifies DriveCentric’s position as a leader in automotive CRM, Augmented Intelligence, and engagement solutions, meeting the rigorous standards set by BMW NA to deliver a premium customer experience.

As part of this certification, DriveCentric successfully integrated FS Two-Way Notes, completing the final requirement earlier this month. This milestone marks another step forward in providing dealerships with cutting-edge technology that enhances customer engagement through Augmented Intelligence, sales performance, and operational efficiency.

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“This certification is a testament to DriveCentric’s commitment to innovation and providing dealerships with the most advanced tools and AI to streamline communication, improve decision-making, and drive sales success,” said Philip Fusz, President at DriveCentric. “BMW’s NextGen CRM program sets a new industry standard, and we are thrilled to be recognized as a certified partner.”

The NextGen Retail CRM certification goes beyond lead delivery, offering groundbreaking functionality that distinguishes BMW from the competition. As a certified CRM provider, DriveCentric enables dealerships to deliver more personalized, data-driven customer experiences while integrating seamlessly with all major DMS providers.

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“DriveCentric’s certification as a NextGen CRM partner brings valuable innovation to BMW dealerships, enhancing customer engagement and streamlining operations. The successful integration of FS Two-Way Notes further improves communication, allowing our team to stay connected with customers in real time and deliver the exceptional experience BMW is known for.” – Kevin Pitts GM at BMW of Reading

DriveCentric remains committed to equipping BMW dealerships with next-level technology that optimizes customer interactions, enhances automation, and provides real-time insights to drive dealership success.