AI

This time last year I put my pen down and stared into my crystal ball. What, I asked, will be the top trends in MarTech in 2023? My predictions settled around new channels that would require marketers to develop more sophisticated data…
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Peter Guagenti, President and Chief Marketing Officer at Tabnine discusses the evolution of marketing and how digital transformation and new age martech has created new fundamentals for marketers: ____________ Welcome to this MarTech…
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 data.ai, the leading mobile data analytics provider, released its five mobile Predictions for 2024. "2024 will see consumers demand authenticity, video-first content, and control of their social media experiences through the power of a…
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Kustomer, an industry-leading AI-powered customer service CRM, is announcing a groundbreaking innovation in artificial intelligence. Introducing KIQ Customer Assist featuring AI Responses – an enhanced chatbot powered by multiple engines,…
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Is email still relevant? Let’s take a look at its history: Electronic mail (email) was born in the 70s, and email marketing started at the tail end of that decade — that’s over 50 years of use as a marketing channel and communication…
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The innovative technology company and the university are teaming up to boost contextual relevance and personalisation with machine learning Bid-smart DSP Preciso unveils a collaboration with the AI Chip Centre at Digital University of…
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Cristy Garcia, CMO at partnership management platform impact.com, explains how shifting consumer dynamics means the future of D2C marketing will be dependent on the partnership economy. Welcome to this MarTech Series chat, Cristy.…
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Adding Granify’s solution further enhances Bazaarvoice’s full-funnel e-commerce suite to enable brands and retailers to drive discovery, increase conversion, and basket size Bazaarvoice, Inc., the leading platform for full-funnel authentic…
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New Research Demonstrates Marketers Open to Experimenting with AI While Influencers Remain Optimistic But Cautious Regarding the New Technology SocialPubli, the leading global micro-influencer marketing platform, today announced the…
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Kristi Melani, CMO and GTM Strategy at Telesign chats more about why demand creation needs to be a top priority on every marketer's list while discussing the current state of B2B marketing in this Q&A with MarTechSeries:…
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Canva's study uncovers the importance of closing the AI knowledge gap for teachers A new study from Canva reveals how teachers feel about the proliferation of artificial intelligence and its impact in their classrooms – the majority…
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Nextdoor recently launched several new solutions to maximize Ad performance; Heidi Andersen, CMO and CRO at Nextdoor chats about these latest innovations in this martech catch-up: ___________ Welcome to this MarTech Series chat, Heidi,…
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SAS empowers marketing organizations with cutting-edge AI and analytics to create personalized customer journeys that drive value at scale SAS, a global leader in AI and analytics, announced today that it has achieved the Amazon Web…
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**The primary author of this article is our staff writer, Sakshi John As technology advances and we venture into previously unexplored digital realms, the threat of deepfakes looms big over the integrity of our media landscape. The…
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New Experian research shows the focus areas in which companies are investing in their data Over the next year, market disruptions, including advancement in artificial intelligence (AI), rising operational costs, depleting skill…
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Data reveals the top scams are credit card fraud, identity theft, medicare/insurance, social security, car warranty, and debt collection Truecaller, the world’s leading global communications platform, released its first Monthly U.S.…
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More Than Half a Million Early Users Utilize Pika to Transform Text and Images into Breathtaking 3D, Anime and Cinematic Videos Company Also Releases Pika 1.0, New Web-based Product for Consumers Pika, an AI video…
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Data compliance and data protection are crucial elements for modern marketers to pay attention to, yet, not many marketers realize that automating end-to-end compliance is a better way to have a brand follow new regulations and data…
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Seamless integration with Amazon Bedrock makes it easier for AWS customers to leverage large language models with analytics for AI-driven insights Qlik is helping its customers embrace and scale the power of large language models (LLMs)…
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In the dynamic world of retail, success remains a moving target. With consumer purchasing power limited and retail sales growth expected to slow, ‘Loyalty Royalty’ Tim Mason’s newest book couldn’t have launched at a better time. Tim is the…
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