advertising metrics

Backtracks' latest technology alerts audio publishers of popular content allowing them to see optimized results in future podcast creation Backtracks, the technology infrastructure platform for end-to-end podcast management, advertising…
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Most of us have succumbed to the “Netflix effect”—the company’s ability to draw us in with personalized, binge-worthy movies and shows. The business of filling our evening and weekend hours is a lucrative one: Netflix reported more than $20…
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