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Anna Brantley

Gravy Analytics and AnalyticsIQ Empower Advertisers to Reach Affluent In-Market Consumers and Business Owners

Exclusive Audiences Combine Predictive And Behavioral Consumer Data For Precise Ad Targeting Real-world location intelligence provider Gravy Analytics and predictive consumer marketing data firm AnalyticsIQ¬†announced their partnership in creating new, innovative digital audiences. By blending AnalyticsIQ's predictive data with Gravy's consumer behavioral data, marketers can now connect with high-value consumers, including affluent, in-market consumers and business owners, via programmatic advertising campaigns.…