Browsing Tag

annual marketing

CMO Council Gives Low-Cost Access To Global Online Knowledge Center To Help Marketers Tap Expert Insights In Dealing With Global Crisis

Global Library of Best Practice Content and Real-Time Market Data Can be Sourced for Just $95 as Marketers Struggle to React, Adapt and Recover from Downturn and Disruption of Viral Pandemic In a move to promote global knowledge transfer, the Chief Marketing Officer (CMO) Council is reducing the cost of using its online decision support center and research library by $400 to give struggling companies and small businesses unlimited access to valuable peer-based knowledge and insights for just $95 a year. The CMO Council…

SCORR Marketing Releases 7th Annual Report on Life Science Industry Marketing Trends

SCORR Marketing, a global health science marketing and communications firm, has released its seventh annual survey on marketing trends in the life sciences industry. This free, 30-plus-page report delivers evidence that marketers can use to drive strategic planning, budgeting, and brand development decisions in 2020. “In marketing or leadership, it can be a challenge to prioritize initiatives and configure spend without knowing what strategies other companies in the life science industry are using and are proving to be…