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Asset Level Analytics

Widen Names Deanna Ballew its First Chief Innovation Officer

Widen, a maker of digital asset management (DAM) and product information management (PIM) software, announced that Deanna Ballew, formerly VP of Product Development at Widen, has been named Chief Innovation Officer (CINO). In her new role, Ballew will lead Widen’s efforts to identify emerging businesses, conduct R&D on new technologies, and develop a long-term innovation strategy. “Deanna’s talent as a technologist, strategist, and mentor has transformed Widen over the past 16 years. More than a dozen of our leaders…