audience technology platform

Eyeota, the leading audience technology platform enabling the intelligent use of data, today announced that Rob Armstrong has been appointed as Vice President of Product. Internationally, enterprises and marketers are preparing for increased privacy regulation and the deprecation of third-party cookies and IDFA. Although the industry is evolving at an incredibly quick pace, the fundamentals of, and the need for, data as a cornerstone of marketing and advertising strategies have not changed. To maximize budgets in the wake…

Eyeota’s audiences available on Facebook, Instagram, Pinterest, Snapchat and Twitter  Eyeota, the leading audience technology platform enabling the intelligent use of data, today announced its audiences are now available for activation on social networks through a unique partnership with Amobee--the global advertising technology company reinventing advertising for the converging world--providing consistency across TV, connected TV, digital and social advertising. Eyeota leverages Amobee’s identity graph to map Eyeota user…

The Global Audience Data Platform Expands International Leadership Team with Strategic Hires to Support Corporate and Business Development as Well as Partnership Management Eyeota, the leading audience technology platform enabling the intelligent use of data, announced the appointment of two new executives to its senior leadership team: Chris Suh joins as senior vice president of corporate development and strategy and Don Lee joins as vice president of global platforms. “As Eyeota sustains its impressive growth…