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B2B marketing engagement

Engagio Joins the LinkedIn Marketing Partner Program

Customers Can Now Use Engagio Audience Management to Target Optimal Account-Based Audiences for Campaigns Across the Account Journey Engagio, the leader in B2B marketing engagement software, announces it has joined the LinkedIn Marketing Partner Program. Through an integration with the LinkedIn Matched Audiences API, Engagio Orchestrate customers can now automate the targeting of specific audiences at key accounts through the buyer's journey, saving time and money. For example, as an account moves from Awareness to…

Engagio Adds to Caliber of Executive Team; Welcomes Megan Heuer as VP of Marketing

Former Leader of Research and Advisory Services at SiriusDecisions Brings Deep Account-Based Marketing (ABM) Expertise to New Role Engagio, the leader in B2B marketing engagement software, announces Megan Heuer has joined the team as VP of marketing. In her new role, she will lead Engagio’s marketing team and support the company’s rapid and continued growth. Specifically, she will be focused on demonstrating how customers deploy and deliver account-based engagement and measure business impact. Heuer joins the company…