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Emogi Rebrands to Holler; Inks First Major Platform Partnership Under New Brand Identity With MagicLab’s Badoo

Introducing Holler, a technology company that creates and delivers useful, entertaining, expressive, original visual content that adds texture and emotion to messaging environments and digital communication. The company, formerly known as Emogi, announced a new brand identity, created in partnership with branding and design company Dear Future, and an integration with MagicLab to bring animated content to 425 million users across the world’s largest dating app, Badoo. The team at Holler is made up of digital animators,…

Andrey Andreev Consolidates Badoo, Bumble, Chappy and Lumen Into New Entity: Magic Lab

Commits $100 Million for next generation brand incubations Andrey Andreev, Founder and CEO of the group which builds, owns, and operates market-leading dating and social networking apps, Badoo, Bumble, Chappy and Lumen in partnership with their founders, today announced the creation of Magic Lab to serve as a holding company for its growing number of brands. Within the group, each of the brands will continue to benefit from a shared integrated technology platform built by a best-in-class engineering team ensuring…