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Benchmarking Platform

Nielsen CGA Levels the Restaurant Analytic Playing Field with Launch of Free Benchmarking Platform, Restaurantrak

Enabling Accessible Analytics and a Smarter Market for the Restaurant Industry Nielsen CGA, the on-premise measurement business arm of Nielsen, released details around the launch of RestauranTrak, an industry-first, benchmarking analytic platform for food service operators in the U.S., designed to help level the analytic playing field within the U.S. restaurant landscape. With this launch, any U.S.-based bar or restaurant owner will have complimentary access to Nielsen CGA’s robust set of on-premise analytics to assess…