New Report Around Omnichannel Shopping Shows 71% of Consumers Are Mobile Shoppers, While 61% Are Willing to Automate Their Purchas …
Blis, WBR Insights and Future Stores Study Shows 91% of Retailers Are Embracing Digital Strategies to Build Loyalty to Physical Stores
Strategies like Location-Based Targeting and Retargeting Help Drive Foot Traffic Blis, the global martech leader, announced the launch of a …
HERE and Blis Partner to Enrich Insights and Data Through Location Intelligence
HERE Technologies, a global leader in mapping and location platform services, and Blis, a global pioneer in advanced location data …
New Research Reveals Consumer Perceptions of Personal Privacy and Data
Study from Blis Shows 60% of US Consumers Are Willing to Share or Sell Their Personal Data Blis, the global …
Interview with Diane Perlman, CMO, Blis
"Having this ability to accurately reach and engage consumers with greater relevance and precision ultimately leads to increased revenue growth." …
Global Location Data and Analytics Platform Blis Taps Microsoft Marketing Veteran Diane Perlman as CMO
Perlman Joins as Company Projects to More Than Triple US Revenue After Just Two Years in the Market Blis, the …
Blis Defines “Romantic Buyers” Based on Location Data and Contextual Targeting
New Research from Location Data Pioneer Blis Identifies the New Consumer Path to Purchase; Highlights the Transformation of the Path to …
Interview with Gregor Isbister, CEO, Blis
"The main challenge in using location data to inform campaigns has been the amount of fraudulent information and holes in …
Blis Honored As Gold Stevie Award Winner In 2018 American Business Awards
Judges Praise Blis’ Location-Based Insights as a Clever Strategy to Understand Target Audiences Blis, the global pioneer in advanced location …
TechBytes with Alex Wright, Head of Insight, Blis
Alex Wright Head of Insight, Blis In the digital world, data is the new oil. Segmentation and acquiring the right …
Blis Explores the Meaning of A “Conscious Consumer” in a New Report
In Their Latest Study, Blis Examines Consumer Research Married with Their Own Location-Based Data to Construct a New Framework for …
Unacast Scoops $17.5 Million to Add More Power and Transparency to Location Data
Company Will Continue to Empower Businesses to Make Smarter Decisions by Providing Unprecedented Access to Human Activity Through the Real …
Technology and Transparency: The Growing Horizon of AI, Cybersecurity, Blockchain and the Battle Against Ad Fraud
“Talk to an expert in the tech field and they will tell you one certain fact about the future; it’s going to …
Blis Announces New Collaborations to Improve Measurement of In-Store Sales
Blis teams with Oracle Data Cloud, RSi’s Ansa (Retail Solutions Inc.), IRI and PushSpring to Enhance Targeting and Measure Sales …
TabMo Appoints Henna Firdos as Ops Manager to Extend Support To Self-Serve Advertising Clients
TabMo, a leading programmatic mobile advertising company has recruited Henna Firdos for the new role of platform operations manager. Henna was …