BrandWatch

Brandwatch brings full influencer marketing capabilities into its product offering less than a year after being bought by Cision Brandwatch, the world's premier social suite, today announced that it has entered into a definitive agreement…
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Cision Invests in the Inception of Elite Agency Relations Team to Better Serve Key Segment Following Cision's 2021 acquisition of Brandwatch, the global leader in PR and marketing technology remains at the forefront of the industry;…
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2021 has been quite a year with MarTech and one thing is clear – the market is only set to grow. Research from Gartner, conducted right before the pandemic in 2020 revealed that marketing technology continued to be one of the largest…
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GWI, the leading target audience company, announces the appointment of Bex Campbell as Chief Product Officer. Bex joins the GWI team from Brandwatch, bringing 8 years of extensive research technology and leadership experience to the role.…
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Cision announced that it is closing on its acquisition of digital consumer intelligence company Brandwatch today. The deal pairs Cision's long-time leadership in media intelligence with Brandwatch's AI and machine learning technology and…
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Cision announced that it has entered into a definitive agreement to acquire Brandwatch, a global leader in digital consumer intelligence and social media listening, for $450 million. This strategic move will combine two leaders in their…
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Privitar, the leading data privacy platform provider, announced the expansion of its senior leadership team with the appointments of Jessi Marcoff as Chief People Officer and Nicky Brocklehurst as VP of People. In these new roles, created…
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Brandwatch, the digital consumer intelligence tech company, unveils its newest feature: Social Panels. This addition to the Consumer Research platform brings traditional panels and focus groups into the 21st century by allowing researchers…
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Digital consumer intelligence company, Brandwatch, and Kinetiq, the pioneer of real-time TV intelligence for brands, announced a partnership to provide the most comprehensive cross-channel marketing intelligence solution on the market.…
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Brandwatch Disrupts the Commonplace Task of Internal, Marketing Reporting with Smart, Automated Visual Decks That Generate Data of Their Own Brandwatch, the world-leading, $100 million-revenue social intelligence company, has unveiled…
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Martech Series Features 20 Brands That Are Helping Businesses Maintain Their Social Media Footprint ‘Social Media Monitoring is all about finding out the buzz about your brand. It’s a lot of data collation and extracting meaningful…
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MarTech Series Features 20 Brands That Are Helping Businesses Maintain Their Social Media Footprint Brands are getting keener to know what is being spoken about their products and services on the World Wide Web. We are talking about a…
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Sprout Social Stated That It Is Now a Certified Connect Partner of HubSpot. HubSpot’s Connect Partners Are Independent Brands That Build Integrations to It and Function in Conjunction with Its Capabilities HubSpot’s initiative to invite…
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Top Picks from MarTech Series. Original MarTech Insights from the Week Gone By Our staff writers compile a bulletin covering important news in the world of Marketing Technology. This bulletin is the best source of the major MarTech…
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Iris, the Industry’s First Always-On AI Analyst, Combines Machine Learning with Human Analysis to Uncover Social Data’s Most Telling Insights Faster Brandwatch, the $100 million, a world-leading social intelligence company, announced…
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Two Leading Social Intelligence Companies Come Together to Create New Artificial Intelligence-Driven Products to Help Every Decision-Maker Better Understand Their Consumers Brandwatch and Crimson Hexagon, two leaders in the social…
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The Importance of Online Reviews for Businesses Can Mean a Surge in Brand Awareness and an Overall Increase in Profit in the Long Run An integral aspect of owning a business today would also mean the potential to garner online customer…
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In 2017, we witnessed numerous trends in social media marketing. Developments like Live feed, integrated video, and story features, and the growth of mobile ads created the biggest buzz. Lately, B2B companies are more involved in catering…
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The Partnership with StoryStream's Content Marketing Platform Gives Brandwatch's Vizia Access to Build Context for an Enriched Customer Experiences StoryStream, leading AI-powered content marketing platform provider, today announced…
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