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Brexit

Brexit Uncertainty Doesn’t Faze this US Company

Leading Streaming Platform Opens Its London Office at O2 NBA Game Brexit's impact on the UK business climate has caused jitters for some companies – but not US streaming platform ViewLift. From courtside at the Washington Wizards game against the New York Knicks at O2 in London Thursday night, ViewLift announced the official opening of its London office, marking its formal expansion into the European marketplace. Fabio Gallo and Mark Lawson (former executives from Deltatre and NeuLion, respectively) join ViewLift's team…

Customer Experience in the Age of GDPR: Privacy vs. Personalization

Moving beyond GDPR, privacy requirements will actually help to drive better customer experience as organizations will only be able to use relevant and up to date information to individualize customer experience. It will also require them to explain how individualization is made possible, and sell the value of it, creating better customer relationships based on transparency and trust. Compliance essentially boils down to organizations needing to gain a better understanding of what data they hold, why they hold it, how they…