Browsing Tag

Cavai

Cavai and Xaxis Partner to Deliver Interactive, Conversational Ads at Scale Through Xaxis Creative Studios

Cavai to collaborate with Xaxis, bolstering the company’s ability to execute creative, conversational formats at scale Cavai, the leading conversational advertising cloud, today announces a partnership with Xaxis, GroupM’s Outcome Media Company.  This partnership enables Xaxis to leverage Cavai’s conversational advertising cloud technology to execute interactive, conversational creative strategies that provide a more personalised experience for each customer. This type of interactive content is helping Xaxis increase…

Cavai appoints Stephen Cutbill as VP, Global Partnerships

Growth in the global expansion of Cavai drives key new hire to lead partnerships team Cavai, the leading conversational advertising cloud, today announces the appointment of Stephen Cutbill VP, Global Partnerships. Stephen will grow the current roster of Cavai platforms, publishers and partners – driving adoption of the industry's most engaging and innovative media placements through an integrated approach to conversational advertising. Marketing Technology News: MarTech Interview with Gary Burtka, VP U.S. Operations…

MarTech Interview with Janicke Eckbo, CMO at Cavai

Martech Series interviews Janicke Eckbo, CMO at Cavai to discuss conversational advertising in a reshaped world, the evolving nature of the channel and top tips for marketers. ____ Explain what makes Cavai different from other advertising channels? Cavai is the world’s most advanced conversational advertising platform and we work closely with brands, publishers and agencies to deliver better ad experiences. We’re privacy-by-design, and enable conversational ads through our proprietary ad cloud technology to help…

Cavai Announces Partnership With Orage Publishing As the Content Provider Seeks to Leverage the Ground-Breaking Conversational Ad Format,…

Cavai, the leader in conversational advertising cloud technology, today announces a new partnership with leading content provider, Orage Publishing. With more than 100 sites spanning technology, gaming, music, sports, home and lifestyle, Orage reaches more than 10 million unique users per month in the Nordic region. Orage has newsrooms in Norway, Sweden, Denmark and Finland. In 2018, it launched Techradar.com with local content in the Nordic languages. Techradar is number one in tech news in the UK and number eight…