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CloudXink Selects Confirmit to Support Ad and Brand Testing Across China

Data Analysis and Integration Capabilities Drive Confirmit Horizons Platform Choice Brand and advertising research specialist CloudXink has selected Confirmit Horizons to support its growing portfolio of research projects.  CloudXink works with a large number of FMCG companies across China with a particular focus on pre-testing of advertising and product concepts. It also delivers ad-hoc, customised projects for customers. Having grown quickly, the company needed to invest in a platform that could support the…