Browsing Tag

Clutch

85% of Small Businesses Manage Social Media In-House but Should Use External Resources to Reduce Costs

With states across the U.S. still under stay-at-home orders and people spending more time online, small businesses need to think about how to efficiently manage their social media accounts. An effective strategy will increase bandwidth for other business operations Nearly all small businesses (85%) manage their social media strategy with internal employees, according to a new survey from Clutch, a B2B ratings and reviews platform. However, many employees are wearing multiple hats due to the current economic crisis,…

95% of Small Businesses Fall Short of Meeting Goals, yet 77% Are Confident in Their Ability to Execute

A business strategy helps small businesses achieve their goals, and the COVID-19 pandemic has made it clear that a successful business strategy must be flexible to change. The three most common areas small businesses create strategies in are sales (46%), marketing and advertising (41%), and customer service (36%) Just 5% of small business owners report achieving all their business goals in the past 12 months, according to a new survey from Clutch, a B2B ratings and reviews platform. Clutch found that although 95% of…

Clutch Recognizes JJR Marketing Inc. As 2020 Local and Global Leader For The Fourth Year In A Row

JJR Marketing Inc. in Naperville, Illinois celebrates its 14th year in business with top rankings from Clutch in seven categories covering both Chicago awards and national awards. Clutch is a prominent B2B ratings and review firm in Washington D.C.. Clutch’s research process includes in-depth phone interviews with former clients, helping guarantee accurate and detailed reviews JJR Marketing Inc. in Naperville, Illinois celebrates its 14th year in business with top rankings from Clutch in seven categories covering both…

B2B Buyers Most Concerned About Transparent Costs on B2B Companies’ Websites, Highlighting Importance of Trust in B2B Sales Funnel

A new survey of B2B buyers finds they value transparent information about cost (25%) as the most important characteristic of a B2B company's website. Companies offering B2B services and software should prioritize building trust with potential customers through their websites and other digital content B2B buyers prioritize transparent information about cost when reviewing the websites of B2B software and services companies, finds a new survey from Clutch, the leading B2B ratings and reviews platform. One in four B2B…

SoftServe Garners Top Business Service Providers in Ukraine and Top Service Providers in Eastern Europe Recognitions from Clutch

Company Recognized for Demonstrated Industry Experience, Services Offered, and Commitment to Customer Service in the Software Development Category SoftServe, a leading digital authority and consulting company, was named a top business service provider in Ukraine and a top business services firm in Eastern Europe by Clutch, a leading B2B research, ratings, and review company based in Washington D.C. For the top business service provider in Ukraine, SoftServe ranked among the highest-rated business service providers out…

New Research Shows Businesses Aren’t Proactive Enough When it Comes to Managing Online Reputation

Recent Data Suggests That Businesses Aren’t Doing Enough to Proactively Protect and Build Their Online Reputation. Small Businesses Need to Take Active Steps to Promote Their Own Brand Online, Including Regularly Monitoring Their Online Reputation, Responding to Reviews, and Promoting Their Own Brand Online. To stay ahead of potential crises, most small businesses (88%) monitor their online reputation at least quarterly, according to a report by Clutch, the leading B2B ratings and reviews firm. Monitoring is only one…

Mobile Apps Allow E-Commerce Brands to Win Perennial Price Wars

Most Mobile E-Commerce Shoppers Say They Use Mobile Apps to Receive Exclusive In-App Deals and Offers. the Largest Percentage of Consumers (42%) Most Frequently Use Pure Online Retail Apps, like Amazon and Overstock, Though Experts Believe That There Is Still Space for Smaller Businesses to Compete in Mobile E-Commerce If They Build Browsable, Sustainable Apps Roughly two-thirds of shoppers (65%) say they use mobile e-commerce apps to receive deals and offers exclusive to the app, according to research from Clutch, the…

73% of People Don’t Trust AI Voice Technology Such as Google Duplex to Make Simple Calls, Though Trust May Build as Usage Increases

People Are Likely Wary Because Artificial Intelligence (Ai) Voice Technology Offers Fewer Opportunities for Monitoring and Control Than Current AI Tools. The Majority of People (81%) Also Want Conversational AI to Declare Itself as Non-Human, Indicating People's Discomfort With the Increasingly Blurred Lines Between AI and Human Voices Nearly three-quarters of people (73%) say they are somewhat or very unlikely to trust a tool such as Google Duplex to correctly make simple calls for them. Duplex is a tool within Google…

98% of Small Businesses Claim to Protect App Users’ Data, But Most Lack Significant Security Measures

Nearly All Small Businesses Claim to Protect Their App Users' Data, but Most Fail to Meet Adequate Security Standards Such as Requiring Strong Passwords or Encrypting Data. the Majority of Small Businesses (84%) Invest in Social Media or Messaging Features for Their Mobile Apps, While One-Third (33%) Invest in AI Features The majority of small businesses (98%) claim to protect their app users' data, but most companies do not implement the basic measures required for online security. Less than half of small businesses…

Nearly 80% of People Can Distinguish Paid Search Ads From Organic Search Results

People Click on Search Ads That Directly Respond to Their Search Queries, Especially on Google. Businesses Can Use PPC Advertising Data to Optimize Their Search Marketing Strategies Seventy-seven percent (77%) of people say they recognize paid search ads, according to new survey data from Clutch, the leading B2B research, ratings, and reviews company. People use search engines to find answers to questions and often click paid search ads that respond to their search queries. One-third (33%) of people click a search…

Searchbloom Named Top Digital Marketing Service Provider in the World

Searchbloom LLC, a boutique SEO company based in Draper, Utah, is excited to announce that they have been named as a top digital marketing service provider worldwide. This is according to Clutch, a leading website for B2B reviews in more than 500 categories and for more than 7,000 agencies worldwide. Searchbloom works with small, medium, and e-commerce businesses that want to grow their search rankings. These awards reflect excellence in each of these arenas. On the local level, Clutch's sister site, The Manifest, has…

75% of People Say Paid Search Ads Make It Easier to Find Information

People Mostly Click on Google Text Ads That Directly Answer Their Search Query, but Branded Search Engine Marketing Ads Also Have an Impact on Amazon and YouTube Three-fourths of people (75%) say paid search ads make it easier to find the information they search for on a website or search engine, according to a new survey from Clutch, the leading B2B research, ratings, and reviews company. Most people easily recognize paid search ads: 77% are confident in their ability to identify paid search ads such as pay-per-click…

Amazon’s Positive User Experience (UX) Rivals Social Media Sites, New Survey Finds

Website Users Are Most Likely to Return to a Site with Useful Content, Even If the Site Does Not Have the Best User Experience Website users believe Amazon has the best user experience (UX) among top websites, despite the continued popularity of social media sites such as Facebook, YouTube, and Instagram, according to a new survey conducted by Clutch, the leading B2B research, ratings and reviews company. The largest share (21%) of website users surveyed think Amazon's UX outperforms Facebook and YouTube, even though…

People Expect Brands to Respond to Social Media Comments Within 24 Hours

Most people expect brands to respond to comments on social media within 24 hours, according to a new survey from Clutch, the leading B2B ratings and reviews company. Eighty-three percent (83%) of people expect companies to respond to social media comments within a day or less. "I see as a way where brands can speak directly to their consumers," said Matt Kovacs, president of Blaze PR. "That's where people expect the world to rotate." Consumers expect businesses to keep up in an age of instant communication.…

Top B2B Companies in Chile, Peru, Ecuador, Paraguay, Venezuela Announced for 2018

The Companies Featured in the Report Released by Clutch Were Evaluated Based on Client Feedback, Work Quality, Services Offered, and Market Presence Research, ratings, and reviews company Clutch named the top-performing companies in Chile, Peru, Ecuador, Paraguay, and Venezuela. These companies provide business services in the marketing, development, design, and IT space. The companies that made Clutch's list were evaluated based on in-depth phone conversations with clients, online reputation and market presence, and…

Boostability Named in Most Highly Recommended B2B Companies in Germany by Clutch

Boostability has been named among the top business-to-business, or B2B, companies in Germany by Clutch and B2B Research. Boostability was ranked based on quantitative and qualitative criteria that assess work experience and quality, market presence, and client feedback. Although Clutch is a free-to-list company, it's only the top companies in industries that get recognized as leaders. Clutch's rankings are updated frequently with new reviews and research added daily. Also Read: Condusiv Introduces Compliance Solution…

More Than 80% of People Have Purchased a Product or Service as a Result of Content Marketing, New Survey Finds

Most People (67%) Consider Content Marketing 'Useful and Valuable,' Which Is Why When They Interact with Content Published by a Company Online, They Are More Likely to Purchase Its Products or Services Content marketing significantly influences the decision to purchase a company's product or services, according to a new survey from Clutch, a B2B research, ratings, and reviews company. Eighty-two percent of people (82%) have purchased a product or service from a company as a result of consuming content published by a…

New Research Identifies Top Advertising, Marketing, Social Media Companies in Key Industries

The top-performing advertising and marketing agencies that specialize in specific industry segments, such as automotive, finance, healthcare, and legal, were announced by Clutch, a leading B2B research, ratings, and reviews company. After analyzing 1000s of companies' presence and leadership in the market and interviewing their clients to learn about work quality, Clutch ranked the top 15 for each industry. Clutch's ranking methodology considers both quantitative and qualitative data related to the companies' market…

Not Social Media, But SEO: Customers Still Search for Businesses Through Search Engines

SEO Remains an Important Way for B2B Audiences to Find Content Eighty-seven percent (87%) of B2B audiences find business content online through search engines, according to a new survey from Clutch, a leading B2B research, ratings, and reviews company. B2B audiences also use social media (85%) and companies' websites (75%) as sources of business-related content online. Recommended Read: Contextual Content and AI: The New Wingmen for Email Marketing Campaigns These findings illustrate the value of SEO services,…

New Technology Causes Career Anxiety as 45% of Employers Hire for Technical Skills

Nearly Half of All Employers Have Hired Staff for Their Technical Skills, and 10% Have Laid off Workers Because of Automation and Other Technology, a New Survey Reveals. Nearly half (45%) of businesses hired workers in the past year specifically for their technical skills. But in the same time frame, 10% of businesses have laid off employees due to new technology. These divergent trends are creating growing anxiety in the workplace, according to a new survey conducted by Clutch, a leading B2B research and reviews firm.…