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CMO Allocadia

MarTech Interview with Julia Stead, CMO of Allocadia

"Content and email channels now bear a heavier load thanks to COVID and the switch to making everything digital. But their blueprints for success have changed." Hi, Julia. Please tell us about the role and team / technology you currently handle at Allocadia. As CMO,  I oversee our entire marketing function and partner with our executive team on our company’s vision and market strategy to drive growth. Our marketing team is broken down into three core areas - demand gen, corporate and product marketing, supported by a…