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Commerce Insight

Martech Firms Come Together to Track COVID-19’s Impact on eCommerce

Created my martech firm Emarsys, a new Covid-19 Commerce Insight (ccinsight) project has been launched to show how Covid-19 is affecting consumer expenditure online. The tool, which helps assess the impact of Covid-19 on consumer confidence, draws on activity from more than a billion engagements and 400 million transactions in 120 countries, providing a global and regional picture of eCommerce activity and trends. Marketing Technology News: Insight Recognized in Gartner 2020 Magic Quadrant for Managed Workplace…