TV in 2020: 50 Percent of Viewing Will be Mobile
50 Percent Of All Viewing Will Be Done On A Mobile Screen, With Half Of This Done On The Smartphone Alone
Ericsson unveils the eighth edition of its annual ConsumerLab TV and Media report, which details the massive growth in TV and video viewing and the ongoing shift in the way consumers watch content.
Supported by eight years of extensive media insights, Ericsson ConsumerLab predicts that the growth of on-demand viewing will continue to soar through to 2020, making up almost half of total viewing. 50 percent of all TV…