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V12 Increases Consumer Database Size by 50%, for an Industry-Leading Total of 327+ Million Records

Enhancements Also Include Highly Predictive Consumer Packaged Goods Data and In-Market Audiences V12, a leading provider of purchase intent insight and marketing services announced that its consumer database, ConsumerPlus, increased by 50%, for a total of 327+ million records. Additional enhancements were also added including highly predictive CPG audiences based on purchase behavior and in-market shopping audiences. The enhanced consumer dataset creates an industry-leading product to help marketers deliver highly…