Banner Before Header
Browsing Tag

Content Fitness Report

PAN Communications Partners with Heinz Marketing for the Agency’s 6th Annual Content Fitness Report

Findings Show Nearly 70 Percent of Marketers Lack Confidence in Content Measurement PAN Communications, an integrated marketing and PR agency for B2B tech and healthcare brands, released its sixth annual Content Fitness Report. Each year, PAN surveys 100+ marketers on their content marketing challenges and pain points to evaluate specific trends and uncover actionable insights for the year ahead. The report continues to serve as a strategic guide for the agency’s customers and as a model for B2B marketers seeking advice…