cross-screen advertising Archives

LG Ad Solutions Extends Programmatic Buying Opportunities on LG Channels via Amazon Publisher Direct, Available on Amazon DSP

Technology Business Wire - April 8, 2025

The Shoppable TV Report: 2025 and Beyond How Consumers Are Driving the Next Wave of Shoppable TV Innovation

Technology Business Wire - March 11, 2025

CTV Ads Succeed: 70% of Asian Americans Find Streaming Ads More Relevant Than Traditional TV Ads

Technology Business Wire - September 17, 2024

CTV Takes the Lead: 78% of Hispanic Americans Prefer Streaming for Its Personalized and Diverse Content Options

Content PRNewswire - August 28, 2024

LG Ad Solutions New Study Finds Viewers, Regardless of Political Affiliation, Increasingly Prefer Streaming Over Linear TV

Native & Programmatic Advertising Business Wire - July 9, 2024

LG Ad Solutions Will Adopt Unified ID 2.0, Empowering Advertisers to Utilize Their First-Party Data at Scale

Privacy and Regulations Business Wire - May 9, 2024

LG Ad Solutions Names Angela Barnett as Head of Corporate Communications

Technology Business Wire - January 23, 2024

LG Ad Solutions Appoints Mike Brooks to Global Head of Business Development and Partnerships

Customer Experience Management Business Wire - January 9, 2024

LG Ad Solutions Announces LoopIQ, A New CTV Targeting and Measurement Product, Delivered in Partnership with Affinity Solutions

Customer Experience Management Business Wire - September 26, 2023

Connected TV Viewers Have Significantly Higher Levels of Attention and Co-Viewing Than Linear Television

Content Business Wire - September 21, 2023

LG Ad Solutions Announces Michael Hudes as New Chief Executive Officer

Sales & Marketing Business Wire - September 5, 2023

Majority of Canadian Consumers Likely to Engage with Enhanced Connected TV Ad Formats

Analytics Business Wire - July 27, 2023

Tag: cross-screen advertising
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