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data privacy and protection

Why Contextual Targeting Is Critical for Marketers Navigating the Cookie-Less Future

We’re living in a global paradigm shift, where privacy concerns, coupled with the cookie’s demise, is placing pressure on marketers to deliver more personalised and empathetic campaigns, in brand-safe environments. While this presents many challenges, it also presents many opportunities for marketers to unlock more intelligent contextual targeting tactics. Preparing for a cookie-less future The increasingly privacy-savvy consumer is now rejecting the third-party cookie, with a 2018 report revealing 64% of cookies are…

Collibra Raises $112.5 Million to Help Businesses Make Data-Driven Decisions

ICONIQ Capital, Index Ventures and Durable Capital Partners Lead Latest Round for Data Intelligence Company Collibra, the Data Intelligence company, announced $112.5 million in funding at a post-money valuation of $2.3 billion, bringing the company's total venture funding to $345.5 million. The funding round was led by existing investors, ICONIQ Capital and Index Ventures, and Durable Capital Partners LP, an investment firm founded in 2019 by former T. Rowe Price portfolio manager Henry Ellenbogen, which participated…

BigID Expands Global Sales Organization to Help Enterprises Meet Worldwide Privacy Regulations

On the Heels of Record Sales Growth in 2018, BigID Adds New SVP Global Sales, VP Pre-Sales Engineering and Sales Teams in London, Paris, Stockholm, Zurich, São Paulo, Singapore to Existing US Sales Organization BigID, Inc. the leader in data-centric personal data privacy and protection, announced that it has expanded the company’s sales presence in Europe, Asia and LATAM to meet demand from new global privacy regulations. BigID has also appointed Michael Trites as senior vice president of global sales to oversee the…