DataQ

Power Digital announced its acquisition of DataQ, the premiere customer activation, and targeting technology tool. Fueled by proprietary algorithms and advanced extract, transform, and load (ETL) technology, DataQ helps clients maximize the lifetime value of their customer base through in-depth insights. These unique findings allow the brand to increase purchase frequency, reduce customer churn, and find customers similar to their most valuable clientele. Marketing Technology News: Wunderkind Acquires SmarterHQ "With the…

Now available in the Shopify App store for quick and easy implementation DataQ, the leading paid media intelligence tool for e-commerce retailers, announced that they are now on the Shopify App Store. Shopify merchants rely on the Shopify App Store to find plugins that extend the functionality of their online stores. Designed to help Shopify merchants access their store's first-party data and use it to drive high-performance marketing campaigns, DataQ provides a powerful, easy-to-use add-on tool. "We're excited to bring…