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digital marketing software

Marin Software Announces Sale of Perfect Audience

Strengthens Balance Sheet and Enterprise Brands Focus Marin Software Incorporated, a leading provider of digital marketing software for performance-driven advertisers and agencies, announced that it has completed a transaction to sell its Perfect Audience business unit to SharpSpring, Inc.. SharpSpring is a global provider of affordable marketing automation delivered via a cloud-based, Software-as-a-Service (SaaS) platform. The transaction is structured as a sale of assets and liabilities with a net cash purchase price…

Marin Software Research Finds Significant Growth in eCommerce Spend

Marketers Increase Spend 115 Percent YoY on eCommerce, Driven by Increased Amazon Advertising, While Mobile Search Continues to Dominate Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, released research findings from its Q3 2019 Digital Advertising Benchmark Report. This quarter's report found a seasonal leap in eCommerce advertising and mobile search continuing its steady increase. Marin Software's research and takeaways are presented in an interactive…

Marin Software Research Reveals Amazon’s Rapid Rise and Increased Q2 2018 Search Spend

Marin Software, a leading provider of digital marketing software for performance-driven advertisers and agencies, released research findings from its global Q2 2018 Digital Advertising Benchmark Report. As search spend continues to grow from increased clicks and CPCs, Marin Software's report identifies eCommerce as another channel quickly gaining traction thanks to increased spend on Amazon. Marin Software presents its full research, results, and takeaways  in an interactive format that allows viewers to review and…