Advanced AI may prove to be the thing that saves digital advertising. Right now, brands don’t trust publishers and consumers …
Fix Don’t Stitch: CMOs, Beware of the Data Frankenstein Monster You’re Creating
The internet was promised to be a place of sheer marketing nirvana. And with the advent of digital advertising, brands …
4 Tips for Keeping Up With New Digital Marketing Trends
Keeping up with digital marketing trends can sometimes feel like a walking nightmare for brands and marketers alike. For example… A new …
Jivox Named a Leader by Independent Research Firm—Citing Its Experience, Maturity with Highest Score Possible in Product Vision
Report Says “Large, Global Brands” Should Consider Jivox Jivox, the personalized digital marketing technology leader, announced that its experience, maturity, …
Report from Digital Technology Consortium Provides Window into Future Trends for Digital Marketing Budget, Staffing and Performance Measurement
Unlike some of the other operational areas within pharmaceutical companies, the performance of digital marketing can be measured to evaluate …
The Dawn of the Platform Age: Digital Marketing Maturity at Last?
Industries function much like living things. They’re born, they grow rapidly, and—eventually—they hit maturity. In the ad tech and martech …
Nearly Half of Businesses Spend More Than $500,000 on Digital Marketing
Businesses Today Prioritize Their Online Presence, Devoting More Resources to Digital Channels That Get Them in Front of Customers, According …
A Beginners Guide to Positioning a Strong Online Brand
Whether you’re starting a new business or revamping your company image, establishing your online brand is key to your success. …
Curaytor Announces Platform Expansion to Modernize Small Business Digital Marketing and Replace Customer Relationship Management Systems
The Platform’s New Tools Help Small Businesses Generate and Convert More Leads in Today’s Digital Society by Creating Effective Facebook …
Digital Marketing & Ecommerce M&A Volumes and Values Rebound in the Fight for Consumer Attention and Spend
As Amazon hits a trillion dollar valuation, Hampleton Partners’ latest M&A Market Reports on eCommerce and Digital Marketing reveal that the number of deals …
Nexcess to Sponsor the Human Element NEXT Conference
The Conference Is an Event Focused on the Innovation in eCommerce, Digital Marketing and the Future of Online Retail NexCess, …
Magnolia Launches New Capabilities for Digital Marketers to Measure and Optimize Customer Experience
Digital marketing teams can look forward to more concrete ways of enhancing the customer experience, with new capabilities from the …
For the Second Time, Search Discovery Appears on the Inc. 5000
Search Discovery is No. 2351 on Inc. magazine’s 37th annual Inc. 5000, the most prestigious ranking of the nation’s fastest-growing private companies. …
Digital Marketing Leaders Summit Singapore 2018 – Less than 4 Weeks to Go
PR Newswire Is the Official News Release Distribution Partner of Digital Marketing Leaders Summit Singapore 2018 The Digital Marketing Leaders Summit …
AUDIENCEX and Sizmek Partnership Empowers Mid-Market Advertisers in North America with Enterprise-Class Marketing Technology
Marketers Can Now Build Sustainable, Brand-Safe Omnichannel Campaigns on Their Own AUDIENCEX, a leading provider of end-to-end digital marketing solutions …
SaaS Marketing Technology Firm RevJet Reveals $30 Million in Total Funding
Creator of the ‘Ad Experience Platform’ Completes $21 Million Series A Round Lead by Nautic Partners RevJet, creator of the “Ad …
The Arsenal of the Twenty-First Century CMO( Infographic)
Today’s CMO is in no position to be conventional. Enterprises work with CMO’s to solve complex problems that modern enterprises …
fishbat, Internet Marketing Agency, Discusses Why Businesses Should Consider Display Advertising
As part of their commitment to helping companies tackle marketing from all possible angles, internet marketing agency fishbat discusses why businesses should …
Google Marketing Platform May End ‘Church and State’ Separation in Programmatic (Here’s Why That’s Okay)
Last month, Google surprised the adtech world by rebranding AdWords and merging two of its best-known brands — DoubleClick and …
Interview with Oksana Sokolovsky, Co-Founder and CEO, Io-Tahoe
"Visual search that ties objects to relative information will become one of the key enablers in data-driven sales." Tell us …