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digital media and marketing

IAB Names Sales and Business Development Leader Rick Berger Vice President of Member Engagement

IAB, the national trade association for the digital media and marketing industries, named veteran digital industry sales leader Rick Berger to the role of Vice President, Member Engagement. He will be responsible for increasing member engagement and satisfaction, developing the trade group’s strategic partnership programs and helping its member companies meet their business objectives. Reporting to Sheryl Goldstein, Senior Vice President, Marketing and Member Investment at IAB, he joins the trade organization from…

Valassis Promotes Cali Tran to CEO, Leading Next Phase of Growth

Proven Leader to Accelerate Data-Driven and Digital Marketing Solutions that Connect Businesses with Consumers Valassis, the leader in marketing technology and consumer engagement, announced the promotion of Cali Tran to president and CEO. Tran will lead Valassis’ growth strategy and go-to-market execution to transform the ways brands connect with consumers and drive the company’s continued success in digital media and marketing. “Valassis is a proven leader in marketing technology and services that is trusted by Fortune…