Browsing Tag

Economy

ironSource Creative Management Solution Luna Labs Releases ‘Elements’, A No-Code, Interactive Ad Builder

ironSource, a leading business platform for the App Economy, announced the launch of Luna Elements from its creative management solution, Luna Labs. Elements allows game studios to build interactive, playable experiences in a matter of minutes, without requiring any development expertise or resources. Extending Luna’s current creative management offering, Elements complements Luna Playable, which is already in use by studios to create rich ad experiences, and it further supports the suite of ironSource products that help…

The Future of the Digital Value-Exchange Economy

In recent years, brands have come to rely heavily on consumer data and behavioral tracking to power their digital campaigns. We need look no further than consumer DTC disruptors like Casper, Warby Parker and Dollar Shave Club - companies with no physical retail presence that have quickly become popular and profitable.  These brands have depended on performance marketing to reach customers, pouring resources into digital that might otherwise have been spent on physical overhead. Legacy brands have taken notice and poured…

Mighty Networks Raises $50M Equity Round to Build the Creator Economy for All

Fueled by 200% annual growth in new customers and 400% growth in payments, Mighty Networks raises fresh capital to unlock a thriving creator middle class Mighty Networks, the premiere SaaS platform for creators and brands to start and grow communities, announced today it has closed a $50M Series B funding round. The round is led by Owl Ventures with Ziff Capital Partners and LionTree Partners joining existing investors Intel Capital, Marie Forleo, Gretchen Rubin, Dan Rosensweig, Reid Hoffman, BBG Ventures, Lucas Venture…