Browsing Tag

ESP

How Morning Brew Engaged Its Subscribers Through Email Marketing Tactics

Lauren Harris Oct 2, 2019 0

Building a newsletter program can be difficult as a recent HubSpot article shared that open rates for newsletters for most companies “are lucky to hit 17%.” But, building a newsletter program focused on information instead of promotion can…
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Building Your Tech Stack: 3 Reasons Marketers Should Select the ESP Committed to Email

Shane Phair Aug 27, 2019 1

The exploration process of building a Marketing Technology stack, whether you’re starting from scratch or replacing outdated services, can be overwhelming. For every software need, there are a plethora of options to choose from. And with so…
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