2020 is the Year of Fintech Apps As Economic Uncertainty Reigns, Says New Report from Liftoff and App Annie
Joint report showcases fintech app momentum in comparison to more traditional banking apps
Liftoff, the leader in mobile app marketing and retargeting, released its second annual Mobile Finance Apps Report in partnership with mobile data and analytics platform App Annie. Globally, consumers accessed finance apps over one trillion times in 2019 and that trend is only likely to continue this year, as the COVID-19 pandemic spurs widespread economic uncertainty. This year’s report provides crucial insight into mobile finance…