The popular idiom “A picture is worth a thousand words” is no offhanded or inflated saying. Variations of this timeless …
New Research from GumGum Shows a Resurgence in Contextual Targeting in Advertising, but Highlights Room for Industry to Grow
Use of Contextual Advertising on the Rise but Still Not Mainstream Despite New Technologies, Brand Safety and Data Protection Concerns …
Interview with Ben Plomion, CMO, GumGum
"Too many marketers continue to hang on to the more traditional elements of marketing while ignoring those that could help …
Gumgum Selects Sumo Logic as Its Machine Data Analytics Platform of Choice to Support Massive AWS-Hosted Deep-Learning Environment
Leader in AI-driven Computer Vision Unifies and Simplifies Operational Management of its Sophisticated Architecture to Deliver Breakthrough In-Image Advertising to …
Tremor Video DSP Becomes First Video DSP to Mandate Brand Safety for Advertisers
Tremor Video DSP Partnered with Grapeshot to Add Contextual Intelligence Capabilities to Their Programmatic Video Platform Tremor Video DSP and Grapeshot …
Facebook Viewed As Least Brand-Safe Platform, LinkedIn Most Safe, According to GumGum Research
Survey Finds That 75 Percent of Brands Were Exposed to Brand Safety Issues Last Year, Yet 15 Percent Haven’t Taken …