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Holly Carter

TechBytes with Holly Carter, Director, Product Marketing, Confirmit

Holly Carter Director, Product Marketing, Confirmit Advertising online to Gen Z is a hurdle that most brands have to overcome. Confirmit's recent survey has unveiled the trends in marketing to this generation. We spoke to Holly Carter, Director, Product Marketing, Confirmit, to understand the nuances of enhancing the user experience for Gen Z.Tell us about your role at Confirmit and the team/technology you handle. I am the Product Marketing Director at Confirmit. My role is to ensure researchers and corporations…