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Hootsuite Apac

TechBytes with Roger Graham, Senior Director, Marketing and Growth, Hootsuite

Roger Graham Senior Director, Marketing and Growth, Hootsuite Social media marketing and intelligence platforms are the most fascinating technology stacks for any organization for two reasons. Firstly, they offer a direct line of brand-audience engagement that even competitors can analyze. Secondly, they compete, in a collaborative manner, with the established CRMs and marketing automation platforms. In this space, Hootsuite leads the way for social media marketing. After recently launching Boost, social media content…

Hootsuite Report: Social Media Impact is Top-Of-Mind for Businesses in Asia Pacific

New Hootsuite Report Finds That Social Media Impact Is Immense on the Business Objectives; States That Social Data Brings Many Benefits Beyond Marketing at an Organizational Level Hootsuite, the most widely used social media management platform, announced the release of its report on social media measurement, "From Insights to Action: How Asia Pacific organizations are unlocking the ROI of social media," which highlights how organizations in the region are tracking social media impact and correlating it to business…