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Impact Partnership Cloud

Impact Acquires ACTIVATE Influencer Marketing Platform

Impact, the global leader in partnership automation, announced the acquisition of ACTIVATE, a leading brand and SaaS platform in the influencer industry. The acquisition, effective today, includes the industry-leading end to end platform for influencer discovery; reporting; and campaign management, including collaborations across all major social platforms. Together with Impact’s existing influencer platform partners, the combined offering now becomes the #1 global influencer marketplace available today with over 300K opt-in…

Impact Announces Creation of Chief Partnerships Officer Role and Expansion of Board of Directors

Former GM Michael Head appointed to new Partnerships executive-level position; Former COO & Board Member of The Trade Desk joins Impact Board of Directors Impact, the global leader in Partnership Automation, announced the creation of a Chief Partnerships Officer (CPsO) role within their organization. Michael Head, former General Manager of the Impact Partnership Cloud™, was promoted to fill the CPsO role, effective February 13, 2020. They also announced the appointment of Rob Perdue, former COO & board member of The…