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TechBytes with Tal Shoham, COO Mobile at ironSource

Tal Shoham COO Mobile, ironSource Given the rapid transformation in programmatic advertising technologies, businesses are preparing for further disruptions in the mobile adtech industry. We spoke to Tal Shoham, COO Mobile at ironSource, to better understand the core tenets of modern mobile monetization technology and how it can improve in-ad experience.Tell us about your role at ironSource and the team/technology you handle. As the COO of ironSource’s mobile division, my focus is on building a long-term vision for…