Interview with Kate Hammett, Head of Global Partnerships, Red Box
"We believe we are entering a voice-first world, where consumerization meets the enterprise, where virtual assistants enable our workforce to …
Interview with Shafqat Islam, Co-Founder and CEO, NewsCred
"Content Marketing has to drive measurable business results and like the rest of the marketing organization, contribute to the revenue …
Interview with Carlos Cruz, Chief Executive Officer, ClickTool
"Using AI for an analytics platform has the potential to identify 10x more valuable information than a regular user would …
Interview with Sara Larsen, Chief Marketing Officer, Brightcove
"The most successful marketers are those that are optimizing their video strategies to adapt to the multiple different ways that …
Interview with Ori Faran, Chief Executive Officer, CallVU
"People, especially the younger ones, are finding it easy to give up some of their privacy if it gets them …
Interview with Jean Belanger, Co-Founder and Chief Executive Officer, Cerebri AI
"How can brands become proactive? Firstly, we need to stop treating customers as transactions and begin to respect their journey …
Interview with Charles Manning, Chief Executive Officer, Kochava
"The problems our industry faces are largely caused by its focus and structure, such as centralization and last-click attribution, which …
Interview with Scott Rogerson, Chief Executive Officer, UpContent
"It is our view that the best use of technology is where there is a comparative advantage over completing the …
Interview with Michael Connolly, Co Founder and Chief Executive Officer, Sonobi
"Our primary focus is how to best understand who a user is and then to predict their location on the …
Interview with Fred Studer, Chief Marketing Officer, FinancialForce
"CMOs today have to make sure they are listening to both — the communities that are building marketing technology and …
Interview with Bhaskar Roy, Head of Growth, Workato
"I find it useful to always ask: What are the key things that we need as a team to do …
Interview with Mika Yamamoto, President, Marketo
"Small companies will never have the same resources as large companies, but now there is functionality that allows them to …
Interview with C. Edward Brice, Chief Marketing Officer, Vendavo
"Much of the enterprise data is still siloed and trapped in legacy systems that prevent automated intelligence gathering and identification …
Interview with Ran Avrahamy, VP Global Marketing, AppsFlyer
"The best marketers will agree that mobile attribution essentially allows them to drive at full speed with their eyes wide …
Interview with Melodye Mueller, VP Marketing and Strategic Alliances, CloudHealth Technologies
"We are pushing the envelope with our data and looking for ways to leverage ML and AI to provide us …
Interview with Louis-David Mangin, CEO and Co-Founder, Confiant
"Our efficacy at detecting and protecting from malicious ads better than others has always been the main driver of our …
Interview with Michael Benedek, President and CEO, Datonics
"The consumer comes first — this is a concept that we incorporate in everything we do and something that all …
Interview with Kyle Morton, Founder and CPO, HapYak Interactive Video
"The way to prepare for AI solutions is to identify where these conditions exist, examine, and create a good hypothesis …
Interview with Jean-Christophe Conti, CEO, VIOOH
"Many industries have been disrupted by OTT strategies, but it is a winning bet for marketers to always start their …
Interview with Luke Beatty, CEO and Chairman, Brandfolder
"Our instinct is to integrate with creative solutions and omnichannel endpoints, not force people into complex new systems and workflows …