Browsing Tag

Inventory Quality Management

Viant Expands DoubleVerify Partnership

Fraud Prevention Integration Across All Adelphic Channels, Including Connected TV Viant Technology Inc., a leading people-based advertising software company, and DoubleVerify (NYSE: DV), a leading software platform for digital media measurement, data, and analytics, today announced the successful integration of DoubleVerify’s Inventory Quality Management (IQM) into the Adelphic® advertising software. IQM provides transparency into the quality of digital media for the world’s largest ad platforms. The new…