Browsing Tag

last-click attribution

Why Attribution Will Change the Way You Look at PPC

Tim Johnson Sep 10, 2019

When was the last time you evaluated your attribution model? Most advertisers on Google Ads are still sticking with the default attribution settings when managing, optimizing, and reporting on their PPC efforts. It’s time to take another…
Read More...

Brought to you by

For Sales, write to: contact@martechseries.com

To repurpose or use any of the content or material on this and our sister sites, explicit written permission needs to be sought.