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LMC

Outbrain Announces Partnership With Local Media Consortium to Become its Preferred Native Ads Provider

Outbrain, the world's leading discovery and native advertising platform on the open web, announced that it has partnered with the Local Media Consortium (LMC), a strategic alliance of local media companies, as the organization’s preferred native advertising provider. “We’re excited to partner with the Local Media Consortium. Now, more than ever, it’s incredibly important to support local journalism due to the critical role it plays helping people navigate the current times,” said Josh Feller, Senior Vice President, Global…

Local Media Consortium Announces Partnership with Digital Business Platform Piano

Collaboration will enhance audience engagement and revenue generation for local media members The Local Media Consortium, a strategic alliance of leading local media companies, today announced that it has partnered with Piano, the leading subscription management and customer experience technology provider, which will offer the LMC's members a suite of audience revenue generation and management solutions. Piano will enable LMC members to optimize the entire customer experience on a single platform, monetize content, and…

Local Media Consortium and Local Media Association Announce Applications Available for Facebook-Funded Branded Content Project

Project Will Help Local Media Expand and Improve Branded Content Programs Through Funding Grant The Local Media Consortium (LMC) and the Local Media Association (LMA), two of the local media industry's most innovative organizations, have announced a call for applications, inviting media organizations to apply to participate in a pilot project focused on helping local newsrooms develop revenue streams through branded content. Through an innovative partnership between the LMC and the LMA and funded by the Facebook…

Local Media Consortium Announces Partnership with Facebook’s CrowdTangle

The Result Could Mean Making Social Insight Tools More Readily Available To Newsrooms The new partnership means Local Media Consortium's (LMC) members will have access to CrowdTangle's tools for real-time social media monitoring and tracking in newsrooms across the U.S. This partnership has resulted in the onboarding of 100 percent of the LMC's membership, which is comprised of more than 75 companies representing more than 1,700 digital news properties. The partnership enables the LMC members to onboard…